Prioritizing Value When Investing

Usually, it is the inverse of J. R. R. Tolkien’s aphorism from The Fellowship of the Ring that we hear: ‘all that glitters isn’t gold’. However, his quote more aptly points us to what we should keep in mind when investing: "all that is gold does not glitter".

We shouldn’t be fooled by what something costs. We can pay far too much for far too little–career, property, what makes us happy. Yet, there may also be opportunities where we will give everything we have to something whose value is incalculable–children, spouse, God’s kingdom.

Read the transcript Prioritizing Value When Investing

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